What is a product backlog?
A product backlog is a list of features, enhancements, bug fixes, architecture changes or any other adjustment that is applied to develop a product further. Ideally, the product backlog is aligned with the product roadmap which describes the product direction along the time line.
A product backlog is prioritized and shows what needs to be worked on.
The following items can be contained in a product backlog:
Who uses a product backog?
The notion of a product backlog is typically being used in the software industry and can be partially applied to any other industry: physical goods, entertainment or services. Multiple stakeholders use the product backlog to align their requirements and dependencies to the product: software development, product management, marketing, sales and support need to be aligned. While these stakeholders are separate departments in enterprise organizations, they are represented by a few persons in start-ups and small companies. Indie makers and app developers are handling all these activities bootstrapped to their minimum as a one-person shop. For successful products the product backlog represents the product strategy translated into specific building blocks.
How can Productific improve a product backlog?
Maintaining a healthy product backlog is a heavy workload. It takes lots of time to keep priorities up to date an in line with ever changing customer demands. Productific supports that work: